this book is finally available!

Posted on

2/18/14 – that’s the day I have pointing toward for the last 18 months.  Natural Prophets is finally on sale!  Order it through a link on this website, download the e-book, or sashay off to your favorite bookstore — it should be there.  As of this moment, it’s about number 50,000 on the Amazon sales […]

e-book has photos!

Posted on

The e-book editions of Natural Prophets, which becomes available on February 18, contain a few enhancements: 46 vintage photos of the industry pioneers featured in the book a research bibliography, with hundreds of references an enhanced index, with more than 170 additions   You can buy the Kindle version from Amazon here, or any e-book […]

DC launch event 3/20 at Smithsonian

Posted on

If you are in the Washington, DC area, block off Thursday night, March 20.  Details are still pending, but I’ll be part of a great event at the Smithsonian’s National Museum of American History (1400 Constitution Avenue, in the Warner Bros. Theater): a panel discussion about the history of the natural foods movement, moderated by […]

my Alar article for Fast Company

Posted on

Here’s a piece I wrote that is currently running on Fast Company’s CoExist site.  It talks about the Alar crisis of 1989, when the news media helped create a “panic for organic,” launching the modern natural foods industry.  We’ll also be commemorating this fascinating incident at the Natural Prophets New York launch event on February […]